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CASE STUDY > COCA-COLA

How Coca-Cola Is Replacing Manual-Based Learning with Hands-On Practice for Its Frontline Workforce

Coca-Cola is changing its frontline training from a reading-based process to VR training, starting with four modules, delivered in English and Hindi.

Every day, The Coca-Cola Company produces and distributes 2 billion beverages across more than 200 countries and territories.

Every bottle goes through a carefully controlled manufacturing process—from ingredient selection and food safety checks to filling and packaging. Maintaining that consistency depends on frontline workers following every procedure with precision.

To help workers learn these critical procedures faster—and retain them longer—Coca-Cola partnered with AutoVRse to replace manual-based learning at its Ahmedabad plant with immersive VR training.

Every day, The Coca-Cola Company produces and distributes 2 billion beverages across more than 200 countries and territories.

To help workers learn these critical procedures faster—and retain them longer—Coca-Cola partnered with AutoVRse to replace manual-based learning at its Ahmedabad plant with immersive VR training.

Reading procedures wasn't enough to prepare frontline workers.

At Coca-Cola's Ahmedabad plant, frontline training traditionally relied on manuals and classroom instruction.

While manuals accurately explain procedures, they're less effective at helping workers retain and confidently perform them on the shop floor.

In food manufacturing, repeated practice on live equipment isn't always practical. Mistakes can contaminate production, while taking equipment offline for training impacts productivity.

At Coca-Cola's Ahmedabad plant, frontline training traditionally relied on manuals and classroom instruction.

While manuals accurately explain procedures, they're less effective at helping workers retain and confidently perform them on the shop floor.

In food manufacturing, repeated practice on live equipment isn't always practical. Mistakes can contaminate production, while taking equipment offline for training impacts productivity.

VR gave every operator a safe place to practise.

AutoVRse partnered with Coca-Cola to convert existing SOPs into immersive VR learning experiences where workers can safely practise critical procedures before performing them in production.

The programme launched with four foundational modules.

AutoVRse partnered with Coca-Cola to convert existing SOPs into immersive VR learning experiences where workers can safely practise critical procedures before performing them in production.

The programme launched with four foundational modules.

Four critical production processes were transformed into hands-on learning.

Good Manufacturing Practices now become everyday habits, and not just reading material.
Training on GMP principles and the Cost of Quality through realistic workplace scenarios.

Food Safety is learnt by identifying critical control points in context.
Operators learn HACCP workflows by interacting with the production line rather than memorising diagrams.

Workers see contamination risks before they ever encounter them.
Interactive simulations demonstrate allergen control and microbial growth in ways traditional training cannot.

Every operator understands how products move through the entire filling line.
Workers build a complete mental model of material flow and their role within the process.

The experience mirrored the real Coca-Cola production environment workers already know.

Every module was customised around Coca-Cola's actual operating procedures, production environment, and visual identity.

Operators train on virtual HMIs that work like the real machines.
The same interfaces workers use on the plant floor are recreated inside VR to build familiarity before live operations.

Training happens in English or Hindi, whichever workers are most comfortable with.
Language is no longer a barrier to consistent operational learning.

The same modules support new hires and experienced operators alike.
One training library serves onboarding, refresher training and ongoing capability development.

Operators train on virtual HMIs that work like the real machines.
The same interfaces workers use on the plant floor are recreated inside VR to build familiarity before live operations.

Training happens in English or Hindi, whichever workers are most comfortable with.
Language is no longer a barrier to consistent operational learning.

The same modules support new hires and experienced operators alike.
One training library serves onboarding, refresher training and ongoing capability development.

The first four modules are becoming a company-wide digital training library.

The initial deployment forms the foundation of a larger programme that will eventually include eleven VR modules covering additional operational processes.

The same training will soon be available on the web—not just inside a headset.

Every VR module is also being adapted for WebVR, allowing employees to access immersive learning through a browser using familiar keyboard and mouse controls.

The result is a shift from reading procedures to building operational confidence.

Instead of asking workers to remember SOPs, Coca-Cola is giving them opportunities to practise them repeatedly, safely and consistently before stepping onto the production floor.

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